Job Description

Our Client is looking for a seasoned PPC Strategist to take ownership of paid media execution and strategy across multiple client accounts. This role is built for someone with deep, proven experience across major paid platforms who can hit the ground running — managing campaigns, communicating results clearly to clients, and continuously driving performance improvements.

You'll be a trusted voice both internally and with clients, translating data into clear narratives and actionable strategies. If you're a sharp communicator who loves the craft of paid media, this role is for you.

Key responsibilities:

Campaign Management & Optimization

• Launch and manage campaigns across Google Ads, Meta Ads, Microsoft Ads, and Reddit Ads

• Conduct weekly search term reviews, targeting audits, and bid adjustments

• Monitor campaign performance via internal dashboards and native platform reporting

• Implement optimizations following reporting cycles and client calls

• Lead account audits for new clients and drive setup improvements

Client Communication & Strategy

• Clearly convey campaign performance, insights, and recommendations to clients

• Translate complex data into compelling narratives that non-technical stakeholders can act on

• Participate in client calls and contribute strategic input to improve results over time

• Build trust with clients through consistent, proactive communication

Reporting & Analysis

• Pull and consolidate performance data across platforms and dashboards

• Prepare and present accurate, insightful client-facing reports

• Maintain weekly status documents and ensure data consistency across accounts

Account Organization & Administration

• Keep client folders organized with up-to-date reports, campaign plans, and creative assets

• Support internal workflows related to campaign tracking and delivery

Requirements

• Great hands-on experience managing paid media campaigns

• Required platform experience: Google Ads, Meta Ads, Microsoft Ads, and Reddit Ads

• Strong command of PPC fundamentals — targeting, bidding strategies, match types, and optimization levers

• Excellent written and verbal communication skills — able to clearly present ideas, results, and recommendations to clients

• Proven ability to connect campaign performance to business outcomes and drive meaningful improvements

• Highly organized, deadline-driven, and precise in your work

• Self-sufficient in a remote environment while remaining collaborative and communicative

Nice To Have

• Experience with LinkedIn Ads, TikTok Ads, or other paid platforms

• Agency background or experience managing multiple client accounts simultaneously

• Familiarity with third-party reporting tools (e.g., Looker Studio, Skai, SA360)

* This position is hybrid